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Strategy Is a Verb: Notes from the Front Line

Strategy Is a Verb: Notes from the Front Line

Martin Weigel

In this exploration of modern brand strategy, creativity, leadership and business thinking, Martin Weigel argues that strategy is not a process or a template, but a discipline of action, judgement, imagination, and consequence.

Resilient Optimism

Resilient Optimism

Michelle Gielan

In Resilient Optimism, Michelle Gielan argues that optimism is not blind positivity or wishful thinking. It’s a practical, science-backed set of behaviours that help people to stay steady, focused and effective in difficult times.

Super Adaptability: How to Transcend in an Age of Overwhelm

Super Adaptability: How to Transcend in an Age of Overwhelm

Max McKeown

Max Mckeown's heavyweight new book draws from neuroscience, psychology and cultural evolution to develop a practical framework for human adaptability.