Skip to main content
Illustrative article header image

Inspiring engagement through the power of stories

Feb 11 2015 by Dawna Jones
Print This Article

The gap between having a vision and inspiring others to help you achieve it is common to every business leader. Story-telling can fill this gap. In this Hangout discussion, Dawna Jones talks to Guido Palazzo, professor of business ethics at HEC Lausanne, about how stories can help you communicate your vision and how to tap into the power of storytelling.

Widely known for his studies on the impact of globalization on corporate responsibility, Guido Palazzo also studies unethical behaviour - what he terms "the dark side of the force" - and its impact on organisations. He has also published research on the impact of organised crime on business and society and strategies to combat it.

Latest book reviews

MORE BOOK REVIEWS

Super Adaptability: How to Transcend in an Age of Overwhelm

Super Adaptability: How to Transcend in an Age of Overwhelm

Max McKeown

Max Mckeown's heavyweight new book draws from neuroscience, psychology and cultural evolution to develop a practical framework for human adaptability.

Relationship Currency

Relationship Currency

Ravi Rajani

In an era where AI can draft emails and manage our schedules, 'Relationship Currency' is a timely reminder of the importance of investing in genuine human connection.

The Confidence Myth

The Confidence Myth

Ginka Toegel

How can women leaders break free from gendered perceptions? Professor Ginka Toegel’s new book challenges the narrative that female leaders lack confidence or that women need to "fix" themselves, arguing for a fundamental shift in how organisations recognise and reward competence.