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Brain Re-engineering: The Art of Being Mentally Tough

by: N S Srinivasan & G Balasubramanian

Sage Publications Pvt. Ltd Mar 2004

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Cover of Brain Re-engineering: The Art of Being Mentally Tough

Written in a simple yet engaging style, the authors discuss contemporary management relating to fundamental issues of life, ethics, discipline and human growth which have been addressed empirically for the first time. The authors deal with questions such as how to live and manage a holistic life and balance stress.

This book utilises extensive knowledge acquired from physics, quantum mechanics, neuro-science, genetic engineering, artificial intelligence, management theory and practice, and Indian philosophy. The ingenuity of this book lies in its approach to solving current management issues, especially those relating to organisational change and innovation, through the neurological functions of the brain.